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LETTER TO JOURNAL PIONEER READERS: Metered subscription model coming late February 2019

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Pride is something we Atlantic Canadians never seem to get comfortable with. Today, I’m breaking rank.

More than ever, we know the work we do in our newsrooms matters.

Good news worth sharing in this region continues to be bigger and better than our imaginations could have conceived. We celebrate that.

Those who are marginalized need an active voice and a place for their stories to be told. We provide that.

Conversations around boardroom, dining and picnic tables remain the lifeblood of strong communities. We fuel those discussions.

And staying connected during a time when authenticity and truth is often an illusion, has never been more important. We remain committed to community.

Around the world, there is growing proof that a strong fourth estate fuelled by quality, unbiased, thoughtful journalism continues to be critical to a strong and healthy democratic society.

In their 2018 digital news report (released in January 2019) Reuters reported a 9 per cent increase in trust in news in Canada between 2017 and 2018. And the 2019 Edelman Trust Barometer reports a more than 22 point increase in news engagement in 2018.

These are but a few of many measures showing that the movement to re-energize journalism is officially afoot.

After years of being uncertain about what our future holds, today it’s clear local news, deep insights and diverse perspectives have an important role to play.

Which is why in late February our premium, local journalism – both in print and online – will be available only through subscription. All other non-premium articles will continue to be available to all, free to enjoy at any time.

The work we do does not happen without professionalism and a commitment to excellence. Every day, I’m privileged to work alongside some of the region’s best storytellers, media professionals, service providers and innovators.

But none of what we do works without a team effort. We need to collaborate across newsrooms, departments and as a network.

We also need our audience to be steadfast members of our team; to step up and say: “Yes, I believe in a vibrant media environment and I’m committed to supporting the work you’re doing.”

In the coming months and years, we’ll invest even more deeply in our journalism, re-inventing, re-invigorating and re-thinking the kind of content you want and need in order to be engaged and informed citizens. Expect more in-depth exploration of topics (like our network-wide Deep Dives series), more solutions-focused content (like the new Now Atlantic online offering) and more local voices and perspectives.

We look forward to spending even more quality time with you into the future. Thank you for your ongoing commitment.

Mark Lever

President and CEO


IDENTIFYING PREMIUM CONTENT

When the switchover happens on our websites, you’ll see messaging that will be new to you. You’ll also notice some content will have this icon next to it. 

This identifies premium content created by our newsroom teams that you won’t find anywhere else. As a subscriber, you can access all of our content. As a visitor, you can read three premium articles until you’re asked to subscribe.

CURRENT PRINT SUBSCRIBERS

Print subscribers will automatically have access (with no additional charge) to all online content, but you will need to set up your personal login before you get started.

JOIN US

If you’re not yet subscribing, but regularly consume our content, you can easily start a subscription at journalpioneer.com/subscribe or by calling 1-902-436-2121. We’d love to have you join our community in a more official way.

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