The Atlantic Schools of Business (ASB) Case Competition, part of the 47th annual ASB Conference, was held this year held at Acadia University.
UPEI teams competed against students from Dalhousie, Saint Mary’s, Crandall, Cape Breton University and Acadia.
The first-place team consisted of Alex Dunne, Sydney Gallant and Callum Wood.
The third-place team included Shanna Blacquiere, Jacob Ezeard and Zach Geldert.
“It was great to be able to compete with the other UPEI team and to have such a good team-building experience,” said Gallant.
On Sept. 29 at noon, students received a business case (a narrative about a real business and the problems it faces) they had never seen before. The teams then had 18 hours to analyze the case and create a solution with the option of using the internet and textbooks as research aids.
At 8 a.m. the next day, students submitted their presentations. Each team then presented their solution to a panel of academic and industry professionals for 15 minutes, directly followed by a five-minute question period.
Feedback from the judges’ panel indicated UPEI students showed an excellent understanding of the concepts and problems presented in the case and their presentations stood out for being comprehensive and creative.
This finish marks the third consecutive first-place win for UPEI at the ASB.
“We are happy to continue the tradition of success we've had in past years at ASB,” said Dunne. “It feels awesome to get such a great start to the year.”
Coach Mary Withrow adds, “Both UPEI teams had quality performances on the weekend. I am excited to see what they can achieve this year for UPEI!”
UPEI’s past results at ASB
2016 – 1st and 3rd place
2015 – 1st and 2nd place
2014 – 3rd place
2012 – 1st and 3rd place
2011 – 1st place
