New technology will help ADL increase production

Journal Pioneer staff
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SUMMERSIDE –Amalgamated Dairy Ltd. (ADL) of Summerside announced yesterday it’s getting more than half a million dollars in public money to fund an equipment upgrade.

 

Jim Bradley, ADL’s CEO, told a crowd of gathered dignitaries at the company’s Water Street facility Friday that the money will go a long way to help make ADL more competitive, specifically in the cheese side of its business.

“It’s going to allow us to tap into some new market opportunities that are our there, get our product into distribution chains in which we’ve struggled in the past to be both competitive and have a product offering that the market wanted,” said Bradley

Specifically, the federal government has invested in two of ADL’s projects through the Atlantic Canada Opportunity Agency.

Some $325,000 of that money is going towards expanding its cheese making capacity.

Meanwhile, $285,500 is going to install a new machine that will automatically cut cheese blocks to specified weights. ADL currently utilizes a hand-cut method that results in veritable weights in its cheeses.

Bradley explained that the switch to a completely uniform weight for every block of cheese will allow retailers to sell the product at one price rather than by its net weight.

This change will bring ADL in line with much of the industry, opening up new sales opportunities, he said.

ADL expects to have the new machine up and running by this spring.

The provincial government also contributed to the projects in the form of a tax credit for $135,000.

Summerside-Wilmot MHA Janice Sherry represented her government at the meeting.

Egmont MP Gail Shea made the funding announcement for federal government.

Shea praised ADL as a Prince Edward Island institution.

“ADL has always been innovative. It’s a very successful business here in Summerside, a producer owned co-op, and they just make a superior product,” said Shea. 

Colin.MacLean@Journalpioneer.com

@JournalPMacLean

Geographic location: Water Street, Canada

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  • TOO BAD
    January 25, 2014 - 09:26

    I's too bad that a part of the 140 million dollars in sales last year can't help them. But then again why use you own money when you get free taxpayers dollars.